Marketing expertise built for small business success
Modernize your business
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Elevate your marketing
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Modernize your business ☆ Elevate your marketing ☆
Laura started LSX Partners to give small business owners the marketing clarity, strategy and support they often don't have access to, especially when marketing feels overwhelming, scattered, and there's no clear place to start.
As a member of a small business acquisition mastermind, she's had a front-row seat to a common truth: no owner is great at everything.
Most small businesses are built by people who are excellent at what they do, but not necessarily at marketing strategy, customer acquisition or building marketing systems. That's where LSX Partners comes in.
Practical marketing support for real-world growth
The "X" in our name stands for transformation—the turning point where marketing challenges become opportunities. It marks the intersection of where your marketing is now and where it could go with the right strategy and support.
At LSX, we help small business owners modernize how they market and acquire customers, bridging the gap between marketing vision and execution so they can grow with confidence.
Meet Laura Seelinger
Laura brings a rare mix of marketing strategy, scrappiness and emotional intelligence to every engagement.
With more than 15 years of experience in digital marketing and customer acquisition, she's led marketing transformations for companies of all sizes, from legacy manufacturers navigating eCommerce for the first time to fast-moving teams with scattered marketing efforts and unclear direction.
Her strength lies in cutting through marketing noise, spotting customer acquisition opportunities and guiding business owners with empathy and precision. She builds trust quickly and helps teams execute marketing strategies, not just make plans.
LSX Partners was created to give small business owners access to the kind of marketing expertise usually reserved for large enterprises.
Laura knows firsthand that most small businesses don’t need a full-time marketing director. What they need is expert marketing that fits their bandwidth, team and budget — that’s where fractional marketing director services make perfect sense.
That’s where LSX comes in. Whether clarifying messy processes, modernizing customer acquisition processes, or building a practical marketing strategy that actually works, Laura makes change feel doable and ensures it sticks.
Outside of work, you’ll usually find her in nature. It's where she finds the same clarity, momentum and fresh perspective she brings to every client partnership.
Our core Values
We believe small businesses deserve expert-level marketing strategy without the full-time price tag. These core values guide how we work: with clarity, respect and a deep commitment to helping owners implement real marketing change.
RIGHT-SIZED STRATEGY
We believe small businesses deserve expert marketing guidance without the bloated cost of a full-time hire. That’s why we deliver high-level strategy in a way that fits your size, goals and budget.
BUILT TO IMPLEMENT
A great marketing plan means nothing without execution. We stay in the trenches with you, helping you implement, adjust and actually make marketing progress.
RESPECT TO
THE OPERATOR
We respect the weight you carry as a small business owner. Our marketing approach is collaborative, down-to-earth and designed to lighten your load, not add to it.
FLEXIBILITY
BY DESIGN
Every business has different marketing needs. We tailor our support to fit your team, your tools and your reality; so the work we do together actually works for you.
